Back in 2007, some colleagues and I created a massive, interactive web-based experience for the Sony PlayStation 3 ‘This Is Living’ launch campaign. It won (or was runner-up in) a few awards:

• Campaign Digital Winner (2007)
• IAB Creative Showcase Winner March (2007)
• Media Guardian Innovation (2008)
• BIMA Winner Interactive Craft (2007)
• BIMA Finalist Entertainment (2007)
• BIMA Finalist Integrated Campaign (2007)
• Epica Awards Silver (2007)
• Meribel Finalist (2008)
• New York Festivals Finalist (2008)
• Cannes Lions Finalist (2007)
• Cannes Titanium Finalist (2007)
• London Int. Awards Finalist (2007)

I tried to resurrect parts of the site which you can play with here.