Golf Night-Driving

An endless driving experience through LA.

I created the interactive video site for this campaign back in 2008, Night-Driving by Golf, for DDB London. It was shot in LA by Noam Murro. The voiceover is Under Milkwood by Dylan Thomas, narrated by Richard Burton; the music is by Cliff Martinez, which you may recognise from the Solaris soundtrack.

Have a play with the website here.


 

The footage was worked into seamlessly looping segments by the guys at Framestore, which I then multi-loaded into the website, smaller segments first. This way, unlike most other flashy car websites, it’s very playable on low bandwidth internet connections.

Awards include: Pinnacle Bill Bernbach award, W3 Best in Show, CLIO

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